All core values
Performance
Frugality
Treating time, money, and attention as borrowed resources that must earn their return.
Behaviors
- Finds the cheap experiment before the big bet
- Questions recurring spend
- Solves with constraints instead of headcount
Anti-patterns
- Budget as a status symbol
- Cheapness that burns people out
- Spending to look serious
Reinforce it with
- Spend reviewed with outcomes attached
- Small-bet experiment norms
- Recognition for resourceful wins
Frugality forces creativity and keeps the company honest about value.