All core values
Growth

Sustainability

Making choices that still look right in three years, for the business and the planet you operate in.

Behaviors

  • Weighs long-run cost of shortcuts
  • Considers external impact in decisions
  • Builds systems others can maintain

Anti-patterns

  • Green claims without measurement
  • Growth that mortgages the future
  • Systems only one person understands

Reinforce it with

  • Long-horizon metrics in reviews
  • Impact criteria in decision docs
  • Handoff and documentation standards
Sustainability is stewardship with a time horizon attached.