
Founder & President — The Table Group — Author, 'The Advantage'
One of the most widely read voices on team health and organizational clarity. Best known for reframing culture as a competitive advantage, not a soft asset.

CEO — KPI Fire — Author, 'Fire Starter: How to Ignite Improvement'
Keith C. Norris is the CEO of KPI Fire and the author of 'Fire Starter: How to Ignite Improvement.' He has spent more than two decades building software and methods that help companies manage, measure, and accelerate their improvement portfolios. His work connects operational excellence with the cultural behaviors that make improvement stick.
Download a quote card for LinkedIn or X.
What Is a Culture Assessment? (Definition, Questions & Framework)
A practical definition of a culture assessment, an 8-dimension framework, example questions for each dimension, and how to run one with your leadership team and act on what it shows.
The Promotion Test: Do Your Values Affect Who Advances?
An illustrative organization replaces 'leadership presence' and 'fit' with a promotion evidence standard that connects values to conduct at the next level.
When a Star Performer Breaks the Values
A top producer treats a colleague badly. Leadership does nothing. The real message is now clear to everyone. A case study in what consequences actually teach.

Founder & President — The Table Group — Author, 'The Advantage'
One of the most widely read voices on team health and organizational clarity. Best known for reframing culture as a competitive advantage, not a soft asset.

Organizational Psychologist, Professor — The Wharton School — Author, 'Think Again'
Wharton's top-rated professor and one of the most cited voices on how people work at their best. Focuses on generosity, rethinking, and originality inside teams.

Research Professor, Founder — University of Houston — Author, 'Dare to Lead'
Two decades of research on vulnerability, courage, and shame — translated into a leadership language that has landed inside thousands of organizations.